Advertising & Marketing

Make your festive posting stand out with the great Oct 2021 content calendar

With almost 200 month-long events and hundreds of additional holidays and occasions, you’re going to be spoiled for choice

Create trendy posts with this FREE August 2021 calendar

It’s just the thing your August 2021 content strategy needs

Make your posts trendy and topical with this FREE July 2021 content calendar

Time your blog, social media, podcast, and video posts to these significant dates and events

What happened in the content world in May 2021

Celebrity offenders, show reunions, Dogecoin jokes—this month had it all!

What happened in the content world in April 2021

10 highlights from the content and media world in April 2021

What happened in the content world in March 2021

From food-delivery f***-ups to canal choke-ups, a round-up of the news from the content and writing world in March 2021

#SwipeFiles: How to promote your cleaning brand without giving us OCD

5 content-marketing and copywriting tips for cleaning, sanitising, and disinfecting products, minus any fear-mongering

#SwipeFiles: 15 things I don’t want brands to tell me on Women’s Day

To all those advertisers who bombard us with these messages on and around 8 March, here’s what I have to say to them

#SwipeFiles: The ads that jumped on the Pant-wagon

How brands celebrated the epic India vs Australia Test cricket win, and what we can learn about copywriting from their ads I’m still...